Rafael is a designer based in Tallahassee, FL. He has been making things for the Web for over 20 years and has a passion for good design. He is equally comfortable designing interfaces and building them out with his strong back-end skillset.
A long road
I'm a hybrid (not electric, yet) UX and UI designer, with more than 20 years of experience designing digital products for a variety of clients, from mom-and-pop businesses to Fortune 500 companies and their users. I am passionate about those products being functional and intuitive. Other areas of expertise are corporate identity creation, branding materials, logo design, and illustration.
- Senior UI/UX DesignerHomes.com (2010 - 2022)
- Interactive Creative DirectorLopez Negrette Comm. (2007 - 20210)
- Web Designer and DeveloperHomes.com (2004 - 2007)
Visual Design and Programming
I love developing design systems because they are so essential to success. Also, I enjoy collaborating with my team on prototypes for different purposes, such as A/B testing or UX research.
Passionate about Design Systems and Prototyping
I am convinced that when properly implemented, a DS (design system) can bring many benefits to a design team. When starting a new DS, it's important to account for the scale and replicability of the project, as well as resources and time availability. The right approach and the right tools will allow a gratifying prototyping process.
What they are saying!